Lamborghini Cancels Electric Lanzador as Supercar Buyers Reject EVs

Lamborghini has decided to cancel its electric Lanzador project, citing a lack of interest from supercar buyers in electric vehicles (EVs). The company's CEO stated that investing heavily in battery EVs would be 'financially irresponsible.' This decision reflects a broader trend in the luxury automotive market, where traditional performance and combustion engine vehicles continue to dominate consumer preferences. Lamborghini's focus will now shift towards developing future plug-in hybrids, which may better align with the expectations of their customer base. This move highlights the ongoing challenges faced by luxury brands in transitioning to electric mobility while maintaining their core identity and appeal.

• Lamborghini cancels electric Lanzador project.
• CEO cites financial irresponsibility in pursuing EVs.
• Supercar buyers show limited interest in electric options.
• Shift towards future plug-in hybrids announced.
• Luxury automotive market faces challenges with EV transition.