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Formula 1's new golden age of celebrity may have just begun

AI-curated by Q²N · Updated February 28, 2026

With the release of the eighth series of Netflix's 'Drive To Survive', Formula 1 is experiencing a surge in celebrity culture. The show has significantly contributed to the sport's popularity, attracting a diverse audience and transforming it into a playground for celebrities. This shift raises questions about the future of Formula 1 and its relationship with fame and celebrity culture. As more stars engage with the sport, it appears that Formula 1 is entering a new era where celebrity status plays a pivotal role in its appeal and growth.

  • Release of Netflix's 'Drive To Survive' season 8 this weekend.
  • Increased celebrity involvement in Formula 1 events.
  • The show has broadened the sport's audience significantly.
  • Questions arise about the impact of celebrity on the sport's integrity.
  • Formula 1 may be entering a new era of fame and entertainment.
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